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Project Citation: 

Thomassen, Øyvind, Smith, Howard, Seiler, Stephan, and Schiraldi, Pasquale. Replication data for: Multi-category Competition and Market Power: A Model of Supermarket Pricing. Nashville, TN: American Economic Association [publisher], 2017. Ann Arbor, MI: Inter-university Consortium for Political and Social Research [distributor], 2019-10-12. https://doi.org/10.3886/E113116V1

Project Description

Summary:  View help for Summary In many competitive settings, consumers buy multiple product categories, and some prefer to use a single firm, generating complementary cross-category price effects. To study pricing in supermarkets, an organizational form where these effects are internalized, we develop a multi-category, multi-seller demand model and estimate it using UK consumer data. This class of model is used widely in theoretical analysis of retail pricing. We quantify cross-category pricing effects and find that internalizing them substantially reduces market power. We find that consumers inclined to one-stop (rather than multi-stop) shopping have a greater pro-competitive impact because they generate relatively large cross-category effects.

Scope of Project

Subject Terms:  View help for Subject Terms Demand modelling
JEL Classification:  View help for JEL Classification
      D12 Consumer Economics: Empirical Analysis
      L11 Production, Pricing, and Market Structure; Size Distribution of Firms
      L13 Oligopoly and Other Imperfect Markets
      L81 Retail and Wholesale Trade; e-Commerce
Geographic Coverage:  View help for Geographic Coverage United Kingdom
Time Period(s):  View help for Time Period(s) 11/2002 – 10/2005
Universe:  View help for Universe Households in the UK
Data Type(s):  View help for Data Type(s) survey data; observational data

Methodology

Data Source:  View help for Data Source Kantar Superpanel
Unit(s) of Observation:  View help for Unit(s) of Observation Households,

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