Data and Code for: The Welfare Effects of Vertical Integration in China's Movie Industry

Principal Investigator(s):  View help for Principal Investigator(s) Luming Chen, University of Wisconsin-Madison; Lisa Xuejie Yi, Stanford University; Chuan Yu, Stanford University

Version:  View help for Version V1

Name File Type Size Last Modified
  replication 07/31/2023 11:46:AM

Project Citation: 

Chen, Luming, Yi, Lisa Xuejie, and Yu, Chuan. Data and Code for: The Welfare Effects of Vertical Integration in China’s Movie Industry. Nashville, TN: American Economic Association [publisher], 2024. Ann Arbor, MI: Inter-university Consortium for Political and Social Research [distributor], 2024-04-01. https://doi.org/10.3886/E188165V1

Project Description

Summary:  View help for Summary
This paper investigates the welfare effects of vertical integration in China's movie industry. We leverage data covering all theaters and 423 popular movies in China during 2014-2018. We find no evidence of integrated movies being foreclosed to rival theaters. Integrated theaters show their movies for longer, allocate more screenings, and charge lower prices. We estimate a model of consumers' demand and theaters' screening decisions. Integrated theaters internalize a substantial fraction of their upstream companies' profits. Vertical integration both mitigates distortions from revenue-sharing contracts and steers demand favoring integrated movies. Overall, vertical integration increases consumer surplus with considerable heterogeneity across markets.

Scope of Project

Subject Terms:  View help for Subject Terms vertical integration; movie industry; consumer welfare
JEL Classification:  View help for JEL Classification
      D43 Market Structure, Pricing, and Design: Oligopoly and Other Forms of Market Imperfection
      L13 Oligopoly and Other Imperfect Markets
      L22 Firm Organization and Market Structure
      L42 Vertical Restraints; Resale Price Maintenance; Quantity Discounts
      L82 Entertainment; Media
Geographic Coverage:  View help for Geographic Coverage China
Time Period(s):  View help for Time Period(s) 2014 – 2018
Collection Date(s):  View help for Collection Date(s) 2019 – 2019
Universe:  View help for Universe The universe of movie theaters in China and 423 popular movies from 2014 to 2018.
Data Type(s):  View help for Data Type(s) administrative records data; aggregate data; census/enumeration data

Methodology

Data Source:  View help for Data Source
Entgroup.
China city and county economic statistics.
China 2010 population census.
China county shape files by National Bureau of Statistics.
Qichacha.
Douban.
Gaode map.
Unit(s) of Observation:  View help for Unit(s) of Observation Theater-movie-week.
Geographic Unit:  View help for Geographic Unit County

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Published Versions

V1 [2024-04-01]

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