Replication data for: Market-Based Lobbying: Evidence from Advertising Spending in Italy
Principal Investigator(s): View help for Principal Investigator(s) Stefano DellaVigna; Ruben Durante; Brian Knight; Eliana La Ferrara
Version: View help for Version V1
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Project Citation:
DellaVigna, Stefano, Durante, Ruben, Knight, Brian, and La Ferrara, Eliana. Replication data for: Market-Based Lobbying: Evidence from Advertising Spending in Italy. Nashville, TN: American Economic Association [publisher], 2016. Ann Arbor, MI: Inter-university Consortium for Political and Social Research [distributor], 2019-10-12. https://doi.org/10.3886/E113631V1
Project Description
Summary:
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We analyze a novel lobbying channel: firms shifting spending toward a politician's business in the hope of securing favorable regulation. We examine the evolution of advertising spending in Italy during 1993-2009, a period in which Berlusconi was in power three separate times, while maintaining control of Italy's major private television network, Mediaset. We document a significant pro-Mediaset bias in the allocation of advertising during Berlusconi's political tenure, especially for companies in more regulated sectors. We estimate that Mediaset profits increased by one billion euros during this period and that regulated firms anticipated sizeable returns, stressing the economic importance of this channel. (JEL D72, L51, L82, M31)
Scope of Project
JEL Classification:
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D72 Political Processes: Rent-seeking, Lobbying, Elections, Legislatures, and Voting Behavior
L51 Economics of Regulation
L82 Entertainment; Media
M31 Marketing
D72 Political Processes: Rent-seeking, Lobbying, Elections, Legislatures, and Voting Behavior
L51 Economics of Regulation
L82 Entertainment; Media
M31 Marketing
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